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The Segmentation, Targeting and Positioning model

[ad_1] How to use Segmentation, Targeting and Positioning (STP) to develop marketing strategies Today, Segmentation, Targeting and Positioning (STP) is a familiar strategic approach in Modern Marketing. It is one of the most commonly applied marketing models in practice. In our poll asking about the most popular marketing model it is the second most popular, …

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Extract a Price from a Page with Google Tag Manager

Youtube trigger isn’t working in Google Tag Manager? 8 ways to fix it

[ad_1] Updated: August 21st, 2020 This is an updated version of the blog post posted back in 2016 (when the built-in Youtube trigger was not a thing in GTM yet). In the autumn of 2017, the Google Tag Manager team released multiple awesome features and the native Youtube trigger was one of them. Before that …

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Bounteous Harnesses the Power of Digital Asset Management for Commerce by Connecting Magento Commerce and Adobe Experience Manager Assets

Bounteous Harnesses the Power of Digital Asset Management for Commerce by Connecting Magento Commerce and Adobe Experience Manager Assets

[ad_1] Increase asset velocity and accelerate delivery by simplifying the administration and management of asset-heavy commerce environments Chicago—August 20, 2020—Bounteous, a leading insights-driven digital experience agency, today announced the creation of the Bounteous Connector for Magento Commerce and Adobe Experience Manager Assets. Working with Adobe, Bounteous built the connector to streamline processes and build a …

Bounteous Harnesses the Power of Digital Asset Management for Commerce by Connecting Magento Commerce and Adobe Experience Manager Assets Read More »